Who Accepts Bitcoin, Ethereum, and XRP in 2025?
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Who Accepts Bitcoin, Ethereum, and XRP in 2025?
Major Retailers and Online Platforms Embracing Crypto
In 2025, cryptocurrency adoption has moved beyond niche tech circles and into mainstream commerce. A growing number of retailers and e-commerce platforms now accept Bitcoin (BTC), Ethereum (ETH), and XRP as valid payment methods—either directly or through third-party processors.
While adoption varies by region and industry, several global brands have integrated crypto payments to cater to a digitally native customer base and reduce transaction fees.
- Overstock – One of the earliest adopters, still accepting BTC and ETH for home goods and furniture.
- Newegg – Accepts BTC and ETH for electronics and computer hardware.
- Shopify – Enables merchants to accept BTC, ETH, and XRP via integrated payment gateways like BitPay and Coinbase Commerce.
- Microsoft – Accepts BTC for digital content in its online store (though not consistently across all regions).
“Crypto payments are no longer a novelty—they’re a competitive advantage for forward-thinking businesses,” says Lena Torres, fintech analyst at Horizon Insights.
Travel and Hospitality: Booking Flights and Hotels with Crypto
The travel industry has become one of the most crypto-friendly sectors. Companies recognize that international travelers often prefer decentralized, borderless payment options that avoid currency conversion fees.
Key Players Accepting Cryptocurrency in 2025
Several travel platforms now support BTC, ETH, and in some cases, XRP:
- Expedia – Accepts BTC for hotel bookings via its partnership with a crypto payment processor.
- Travala.com – Supports over 70 cryptocurrencies, including BTC, ETH, and XRP, for flights, hotels, and activities.
- AirBaltic – The Latvian airline accepts BTC and ETH for ticket purchases.
Notably, Ripple’s XRP has gained traction in cross-border travel payments due to its fast settlement times and low fees—making it attractive for global booking platforms.
Real-World Services and Local Businesses
Beyond online giants, local businesses—from coffee shops to legal firms—are increasingly open to crypto payments, especially in tech hubs like Austin, Berlin, and Singapore.
How Small Businesses Accept Crypto
Most small merchants don’t handle crypto directly. Instead, they use point-of-sale (POS) solutions that instantly convert crypto to fiat, minimizing volatility risk.
- BitPay – Offers POS terminals and invoicing tools that support BTC, ETH, and XRP.
- Strike – Built on the Lightning Network, enables instant BTC payments for U.S. and El Salvador-based merchants.
- RippleNet partners – While not consumer-facing, some local service providers use XRP for backend settlements, indirectly supporting XRP acceptance.
Comparing Adoption: Bitcoin vs. Ethereum vs. XRP
While all three cryptocurrencies are accepted by various merchants, their use cases and adoption patterns differ significantly.
| Cryptocurrency | Primary Use in Payments | Merchant Adoption Level | Key Advantage |
|---|---|---|---|
| Bitcoin (BTC) | Store of value & peer-to-peer payments | High | Brand recognition and network security |
| Ethereum (ETH) | Smart contract-powered transactions | Medium-High | Integration with DeFi and NFT ecosystems |
| XRP | Cross-border settlements & institutional use | Medium (growing) | Speed (3–5 seconds) and low cost |
It’s worth noting that while Bitcoin leads in consumer-facing acceptance, XRP’s strength lies in B2B corridors—especially in remittance and travel finance. Ethereum, meanwhile, is gaining ground through stablecoins like USDC, which run on its network.
As regulatory clarity improves and payment infrastructure matures, 2025 could mark the tipping point where paying with crypto becomes as routine as swiping a credit card.
